What’s next in audience measurement?

November 25, 2021

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Which key projects have kept Kantar busy this year and what are the key focus areas in 2022? Hear about Kantar’s vision for audience measurement and how the company applies its solutions worldwide, from Chile, Turkey and Canada to BARB and Project Origin in the UK.

An interview with:
Bas de Vos, Senior Director, Product – Audience, Media, Kantar

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