ARPP – French advertising self-regulatory organisation – publish guidelines on audio-describing TV commercials

To mark the United Nations World Day of Disabled Persons on 3 December 2021, the advertising industry in France published a 'Guide to Best Practice for Audio Description on Television Advertisements', drawn up in consultation with organisations representing the visually impaired and  audio description professions.

In order to create a favourable framework for the development of audio description in television advertising, this resource proposes guidelines that meet the expectations of the stakeholders concerned.

Access here

(Unofficial English-language translation of the press release here).